Expedition Submarines

📍 Worldwide

Expedition Submarines

📍 Worldwide
Discover the Wonders that Wait Under the Waterline in Seabourn’s Luxurious New Expedition Submarines

Executive Producer: Scott David Martin
Supervising Producers: Jesse Olson, Gina Gatto
Director: Scott David Martin
Line Producer: Marc Dionne
DP: Scott David Martin
Production Manager & 1st AC: Andrew Wright
DIT: David Parker
HMU Lead: Joan Gray 
Expedition Leader: Robin West
Cast: Manjt Devgun, Britt Bradford

The Brief

We’ve all seen plenty of white ships next to glaciers and bear images. But Princess Cruises wanted something deeper. As the leader in Alaska, the brand set out to create content that matched their market position: bold, immersive, and emotionally resonant. Instead of skimming the surface, WABU brought the human experience to the forefront, capturing real moments of connection on Princess-led excursions by helicopter and bush plane.

Results

  • Fly video assets powered a branded original destination series, global broadcast commercial, multi-platform social campaign, and a product explainer video series.

  • Updated photography fueled a refreshed asset library for use across key channels…E-Commerce, Direct Mail, Social, Paid Media, Brochure, Email, & Trade.

Testimonials

A Grand Slam! The Alaska production is far and away the best content I’ve seen come from a land based shoot in all my years.

— Chief Marketing Officer J. Berra

WABU has the ability to create the essence of a brand…something invisible, emotional, and deeply human…and bring it to life in a way that’s undeniably real.

If you’re a brand looking to partner with someone who will honor your story, elevate your message, and create something that truly connects…WABU is the team you want leading the initiative..

— Director, Alaska Marketing M. Jacquel

The video series is so incredible and way beyond expectations. You’ve been amazing partners and we consider you part of our team.

— VP, Revenue & Performance, L. Syme

Behind the Scenes